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Black History Month - Influence of Black America on Fashion

FASHION - HISTORY Published On: February 02, 2021
Times are changing - people of color are now being recognized. Inclusivity in fashion is a concept highly supported in this modern era. But it wasn’t always like this. Once upon a time, the contributions of black designers were continuously erased despite being monumental. Now people are taking part in visible and invisible movements that demand racism comes to an end.

Black History Month - Influence of Black America on Fashion

If you rewind time to a decade back, you’d notice how renowned black designers were conveniently excluded from the fashion scene. Fortunately, the internet and the voice of the masses have changed circumstances now. Considering February is a month dedicated to black history, let’s take a deep dive into how African American designers have influenced style and fashion and how they simply cannot be forgotten.

1. Applauding Black Fashion This Black History Month 

Black History Month - Influence of Black America on Fashion

The appreciation directed toward African Americans clothing history in the second month of the year started when Carter G. Woodson declared the second week of Feb as the Negro History Week.

2. How Did February Become Black History Month of Fashion?

The month of February was selected because it had the birthdays of two notable personalities who played a major role in shaping the history of black fashion - Abraham Lincoln and Fredrick Douglass. In terms of fashion, the 23rd of the month is celebrated as Willi Smith Day, in memory of the black fashion designer who made it big. 

3. Evolution of Black Fashion

It can be easily said that black American clothing has come a long way. Long before Rihanna was making fashion accessible through J.jill coupons, a generation of black fashion-lovers were setting trends for the entire country, 
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In the 1900s, jeans started becoming popular among black women. In the 1930s, zoot suits became famous in African American fashion history. These included high-waisted wide-legged pants, long coats, and chain watches. Then came the 1950's in which black people started accessorizing more by adding belts and glasses to their style.

Black History Month - Influence of Black America on Fashion

Today African American designers continue to draw inspiration from their culture. Designer Shanel Campbell, founder of Shanel says, “I’m inspired by anything black.” All the black designers today are setting a foundation of role models for the future black community. London-based black designer Carly Cushnie says that she didn’t have any role models growing up, wanting to be a fashion designer.

Black History Month - Influence of Black America on Fashion

She believes her shoulders have a responsibility to change that. Cushnie mentions that she’s among the few women who have had the opportunity “to be an example, as a woman of color.” Other black designers like Maxwell Osborne and Stella Jean are also dedicated to promoting black fashion. Their work paved the way for brands like Belle Wholesale to shine. Now, Belle Wholesale Coupon Codes Discount Codes would not be possible without black designers setting the standard.

When questioned about not having any black members in the crew, Virgil Abloh was quick to send out clarification. His statement said, “Virgil Abloh takes pride in being African and American. His design team is diverse, and his practice has been built on making the art and design industry an inclusive community.” Off White’s founder continued, “Off-White (TM) is a black founded and owned business.”

4. Once Forgotten, Now Memorized

Virgil Abloh - that’s the first name to pop up in anyone’s mind when talking about black history month fashion designers. Apart from leading Off White, the 39-year-old also lends his artistic vision to Louis Vuitton. Another famous African American designer today to come to the fore? Kanye West. Ye started off with Nike and Adidas and then gave birth to Yeezy.

Black History Month - Influence of Black America on Fashion

Interestingly though, Kanye’s wife is often criticized for appropriating black style and culture. From copying their body to pleating her hair into cornrows, Kim Kardashian West often lands in trouble for imitating a culture that’s not originally hers.  

People don’t delay in pointing out how unfair it is that the Kar-Jenners are often lauded for selecting certain features black women are known for and injecting those into their bodies. To reach a place that is recognized worldwide today in terms of fashion and style, African Americans have struggled disproportionately. 

5. Moving Forward 

The first black fashion designer, Ann Lowe has almost rejected a place in a couture course, way before she earned her name. Why? Solely because her skin color wasn’t appreciated. She had learned sewing from her mother and grandmother and became the business owner of her dress shop at the age of 16. Lowe had many accomplishments under her belt, but she is best known for the wedding gown she designed for Jackie Kennedy.  

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Black History Month - Influence of Black America on Fashion

Known for his color styles, Willi Donnell Smith is another name to remember. This black designer who passed away tragically was one of the fashion industry's biggest names. Unfortunately, though, while African American designers have now gained prominence, a lot of their contribution to fashion was once nearly buried and forgotten. Looking ahead though, the future seems bright for the black community interested in following a career in the fashion scene. 

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